INGLÉS · 17 A 18 AÑOS · 90 MIN
Social campaigns and marketing plans
Creada por Eduardo Carreño
Objetivo de aprendizaje
students will able to plan a social campaign by designing a marketing plan.
Descripción
Students design a marketing plan with general description, a goal statement, a target audience description, a SWOT analysis, adevertising strategies and a measurement system. Students will design their digital or printed campaign to be implemented in school and tackle a problem
Momentos de la clase
Paso 1Check the following examples of print advertising.
1. Name the most important characteristics.
2. Identify the type of propaganda present in the message
3. Paraphrase the catch phrase using free propaganda text
Evaluación
- The student identifies all present advertisement characteristics - The student defines a catching phrase to call the audience attention - The image is used to create impact - The student clearly identifies the propaganda present in the text
Habilidades
Información